Utilising social media platforms is a fantastic way of growing your team and reaching new network marketing goals. Did you know there are currently more than 1 billion active users on Instagram? That gives you an amazing opportunity to tap into your target audience, grow your platform and have important conversations.
If you’re wondering how to start network marketing using social media is a great place to start. Here are four top tips that you can follow.
Why use Instagram for network marketing?
As one of the most popular social media platforms across all ages, Instagram is a goldmine for business growth. Not only does it give you more creative freedom to show off your personality with entertaining posts but in just a few clicks you can meet people from around the world and increase your followers quickly.
Instagram is ideal for network marketing because:
- It’s one of the best platforms for organic growth which means you can gain followers who are genuinely interested in your products or business opportunities.
- Instagram is very easy to use but the results of being consistently active can be huge.
- Compared to other platforms such as Twitter and Facebook, Instagram is much more visual. An aesthetically pleasing grid will cut through the clutter and help you showcase your lifestyle, events and products.
4 tips for using Instagram for network marketing
Social media is an amazing tool for network marketing recruiting and sharing the products and services of your business. But, you need to be savvy. Since everybody is on Instagram, you must stand out and make your presence known and reach your desired audience.
Here are four top Instagram network marketing tips.
1. Don’t send out spam messages
There are a few do’s and don’ts when using social media to grow your network marketing business. Social media recruiting can be very effective when done correctly so avoid sending spam-like messages or falseness as people will see right through you.
One of the best network marketing tips for beginners is to approach new potential team members the right way. Think about your sponsor – how did they get you interested? Chances are they asked questions and had a genuine approach so bear this in mind when sliding into peoples DMs!
2. Get your branding right
Your Instagram feed is like a window into your life and business, so create a good first impression. It’s easy for users to come across your profile, like what they see and follow you but it’s just as easy for them to take one look and go elsewhere.
You don’t want to create any false realities, however, your branding does matter. Post a mix of personal and product-based content and make it clear that the network marketing business is helping you live this lifestyle. People are nosey and like to see into people’s lives, so show them!
3. Optimise your page
Unfortunately, you won’t have thousands of followers overnight. You need to put the work in when optimising your page and before long you’ll see more engagement and followers. Use Instagram hashtags for network marketing such as those relating to your business, product and lifestyle.
You should also engage with other people’s posts to gain new followers and get Instagram’s algorithm on your side! An optimised page will do far better than one with bare minimum activity.
4. Create content that educates and entertains
When people come across a network marketing Instagram page they may be hesitant but good content goes a long way. As far as Instagram network marketing tips go, making your page unique is something to consider.
Content ideas include behind the scene posts, quotes, product spotlights, personal posts, questions, video tutorials and more – the possibilities are endless. Instagram is all about content so if you get that right you’ll be on your way to success!
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